In 2010 USADA commissioned a survey of nearly 9,000 Americans, representing the general population, coaches, athletes, and parents of athletes involved in Olympic-path sports and non-Olympic level sports (e.g. community-based, school-based, informal). The driving force behind the study was to better understand what Americans believe about the role and significance of sport in society and to assess their views on sport ethics and values, role models, and aspirations,
Major highlights of the study:
To read the entire study: A Study of Sport’s Role in Society – USADA