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Paul Greene, Global Sports Advocates
“As a sports lawyer who represents athletes, I see firsthand the importance of team culture and how it affects players one way or the other. A positive winning team culture leads to better decision-making by players who understand that “doing the right thing” is expected. A negative losing team culture leads to worse decision-making by players who do the “wrong thing” leading the team into disarray. The difference between athletes who win both on the field and in life and those who lose is often what surrounds them. The Sports Playbook provides a blueprint for how to create a positive winning sports organization and team culture.”
Jason Belzer, President – GAME, Inc.
“What can the business world learn from some of the most successful sports teams in history? Taking a deep dive into the into the inner workings of these high-functioning organizations, the authors’ research allows readers to come away with insights and actionable practices with real world applicability. This Playbook gives leaders in all walks of life the tools necessary to create a championship culture within their own teams.”
Jennifer Baker, Senior Associate Director of Athletics, The Johns Hopkins University
“A strong culture is a source of sustainable competitive advantage. It is a controllable, and can be created; Gordon, Furlong, and Pendleton have built a compelling roadmap for doing so that is easily implemented by any team – athletic, business, or otherwise.”
Bo Hanson, 4x Olympian, 3x Olympic Medalist, Performance Consultant at Athlete Assessments
“Few books are written which give you the “how to” about working with people effectively in the sporting environment. Sport is unique to every other environment. We are aspiring to not just strike success once, but to create sustained high performance despite changes in personnel and in conditions which are never the same. This book gives you more than just great stories and metaphors. As a multiple Olympic Medalist, Coach and someone who works in elite sport, I highly recommend this book to any coach who wants to gain a competitive advantage which cannot be copied by their competitors.”
Ria Scott, University of Virginia Women’s Golf Coach
“To me, culture is everything. Culture is bigger than the individual, greater than the team, and more important than a single performance. It is what attracts the right players to our program. Culture sets the foundation and provides the opportunity for sustained success. Gordon, Furlong, and Pendleton have a deep understanding of how teams and organizations become and remain successful. The Sports Playbook clearly outlines what’s necessary to sustain the championship culture that every coach desires.”
MEET THE TEAM
A conflict management professional for more than twenty years, Mr. Gordon is an experienced mediator, facilitator, Read more >
Gary Furlong has extensive experience in mediation, alternative dispute resolution, organizational facilitation, Read more >
Paul J. Greene, the Founder of Global Sports Advocates, is recognized by Chambers USA and Super Lawyers as one of Read more >
Ken Pendleton earned a Ph.D. in philosophy from the University of Oregon having written his dissertation on how Read more >