“Few books are written which give you the “how to” about working with people effectively in the sporting environment. Sport is unique to every other environment. We are aspiring to not just strike success once, but to create sustained high performance despite changes in personnel and in conditions which are never the same. This book gives you more than just great stories and metaphors. As a multiple Olympic Medalist, Coach and someone who works in elite sport, I highly recommend this book to any coach who wants to gain a competitive advantage which cannot be copied by their competitors.”